I have taken a long winding journey to get here.

In high school I decided I wanted to formulate skincare from a scientist perspective. 20 years, a PhD, and three children later, I finally launched my first product.

I am so glad that I persevered because throughout my journey I have just become more and more convinced and convicted to devote my profession to brown skin in particular! Why is that? All over social media I see generic skin advice because well skin is skin right? Who cares about tone?

That approach is not the right one.

As skin tone becomes darker and darker, the melanin response becomes stronger and stronger. In some cases that is great! For example, melanin is the key to skin longevity. It protects us from the sun and other harmful factors.

But when melanin responds when it doesn’t need to - it can lead to dark spots, discoloration, and uneven skin tone. These cannot be treated with just any ingredient or any type of formulation.

I formulate solutions for these problems and I also advise on skin concerns.